Transforming user challenges into strategic design solutions 

As a UX & Service designer, I translate user research into actionable insights that drive product adoption and reduce operational costs. I apply design thinking and service design tools in the design process which allows me to identify the user's needs and also helps to identify the gaps. 

Know more

user needs

business goals & constraints

industry best practices

Featured Projects

Carolina’s portfolio

Carolina Sampaio Portfolio

Transforming user challenges into strategic design solutions 

As a UX & Service designer,

I translate user research into actionable insights that drive product adoption and reduce operational costs. I apply design thinking and service design tools in the design process which allows me to identify the user's needs and also helps to identify the gaps. 

Know more

user needs

business goals & constraints

industry best practices

Featured Projects

Solar Avori - RES

User Interface

User Research

Genie Portal - Unilever

User Research

User Interface

Squads Re-structure - Unilever

Service Design

Design Thinking

Pay @ Browse - Argos

User Research

Carolina’s portfolio

Transforming user challenges into strategic design solutions 

As a UX & Service designer, I translate user research into actionable insights that drive product adoption and reduce operational costs. I apply design thinking and service design tools in the design process which allows me to identify the user's needs and also helps to identify the gaps. 

Know more

user needs

business goals & constraints

industry best practices

Featured Projects

Carolina’s portfolio

Carolina’s portfolio

Carolina Sampaio Portfolio